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Top Chinese Valentine’s Day Campaigns on WeChat

Following the popularity of the Qixi festival among the youngsters in China, brands have started creating campaigns around the festival to boost sales.

tanabata, China marketing, qixi festival, Tencent, Shopping & Retail, digital marketing

Aug 28, 2017 12:42:26 AM

How Hotels and Destinations are Promoting Qixi Festival

How are hotel brands and travel businesses leveraging the Qixi festival or Chinese Valentine's day? Here is a sneak peek of the promotions, offers, events and activities leading hospitality businesses are running to gain followers and customers.

WeChat Marketing, travel marketing, tanabata, qixi festival

Aug 8, 2016 4:53:57 AM

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